This D&AD project is all about typoetry activism. The aim of this project is to help preserve the Climate by creating a typographically led campaign that speaks to local audience using a poem to help reconnect with the planet and fight to make a change. We live in a world that needs our help. Climate chnage is affecting both wildlife and humans across the globe, and without action the world might fall into extinction.

The developmental work, which included the research phase and WIP sections, took 4months. Selecting the right poem for the campaign was key to the project's success. The vast research helped drive the project and inform the designs. The selected poem was 'Warned by Sylvia Stults'.

Click here for the brief
Click here for the developemtal work

Scan here to
view the typoem
flipbook.